The writer and his personal brand in social mediaCase of a communication strategy for the launch of a novel on Facebook

  1. Enrique Carrasco Molina
Book:
CUICIID 2018: International university congress on communication in the profession and at today's university : contents, research, innovation and teaching

Publisher: Fórum XXI

ISBN: 978-84-09-04967-7

Year of publication: 2018

Pages: 181-182

Congress: CUICIID 2018 (8. 2018. null)

Type: Conference paper

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